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The Scott McKain Show

  • My most distinctive Thanksgiving (the one I spent with Werner Herzog)

    25 NOV 2015 · The strangest -- and most distinctive -- Thanksgiving I ever had was with famed movie director Werner Herzog. Here's the story -- and how it shaped my view of what it takes to be distinctive in life and business. ** Note -- this was recorded simultaneously with a Periscope broadcast. Some of the interaction is with viewers of the live Periscope.
    22m 56s
  • Create Distinction-Creativity-Step One

    23 NOV 2013 · The importance of creativity in growing your business and career can't be overstated -- but, have you ever thought: "But, I'm not creative!"? There are three steps to becoming more creative -- from the book named as one of the "Top Ten Business Books" of the year -- and, in this session, the bestselling author and Hall of Fame speaker, Scott McKain begins with the first step that can make a major impact upon your level of creativity. Despite the 200,000 books on the subject of creativity on Amazon...it's just not THAT hard! Find out what YOU can do to develop more innovative ideas by listening to this short on-demand radio broadcast from Scott McKain!
    5m 4s
  • Create Distinction: CREATIVITY

    30 OCT 2013 · Ever read or hear of the importance of creativity in growing your business and career -- and think, "But, I'm not creative!"? Here's a single idea that can make a difference -- from the book named as one of the "Top Ten Business Books" of the year, bestselling author and Hall of Fame speaker, Scott McKain, reveals one approach that can make a major impact upon your level of creativity. Despite the 200,000 books on the subject of creativity on Amazon...it's just not THAT hard! Find out what YOU can do to develop more innovative ideas by listening to this short on-demand radio broadcast from Scott McKain!
    6m 35s
  • Celebrating Charles "Tremendous" Jones

    27 OCT 2013 · One of the most distinctive speakers -- and personalities -- I've ever had the privilege of knowing was Charles "Tremendous" Jones! Author of the book, "Life is Tremendous," Charlie was unfailingly positive, insightful, warm, and wonderful. This podcast celebrates his memory on what would have been his birthday. His widow, Gloria, and his wonderful daughter, Tracey, carry on the work that Charlie started through Tremendous Life Books. As Charlie so often said, “Five years from now, you will be the same person that you are today, except for the people you meet and the books that you read!”
    7m 23s
  • Create Distinction: How Apple Served Me!

    19 OCT 2013 · Can you serve a customer when you refuse to sell them? YES! In this latest edition of "Create Distinction in Sales and Customer Service," bestselling author and Hall of Fame professional speaker, Scott McKain, relates how the Apple Store would not sell him the new iPhone 5S, because they would not tolerate a customer being disappointed! The way you SELL is the way the customer perceives that he or she will be SERVED! Are these two critical elements congruent at YOUR business?
    7m 35s
  • Distinction & unique selling proposition

    17 OCT 2013 · How do you create distinction in a crowded marketplace for your products, services, and YOURSELF? What's the difference between distinction and the old sales training tool of the "unique selling proposition"? How does Nordstrom sell the same shoes more uniquely? How does Southwest use the same planes more compellingly? All this and more -- in just five minutes -- in this podcast from bestselling author and Hall of Fame speaker, Scott McKain!
    5m 26s
  • Create Distinction in Sales & Service

    29 SEP 2013 · In this edition of "Create Distinction in Sales & Customer Service," bestselling author and Hall of Fame professional speaker Scott McKain reveals why a "commitment to awareness" is a primary step in creating the "Ultimate Customer Experience" so you can sell more uniquely and serve more compellingly. Create distinction -- and grow your business! http://ScottMcKain.com
    5m 57s
  • Create Distinction in Sales: Episode # 3

    31 MAY 2013 · Want to vaccinate your sales career against unforseen problems and challenges? Want to discover how to make customers stick with you, even when something goes wrong? In this edition of "Create Distinction in Sales & Customer Service," bestselling author and Hall of Fame professional speaker Scott McKain reveals why an "Ultimate Customer Experience ®" is THE critical element to ensuring continued sales success and lifelong loyalty. Create distinction -- and grow your business! http://ScottMcKain.com http://CreateDistinction.com
    5m 25s
  • Create Distinction Podcast #2

    31 MAY 2013 · How do you stand out in order to sell more and serve effectively? What does it take to gain customer loyalty and lifelong referrals? In this next edition of "Create Distinction in Sales & Customer Service," bestselling author and Hall of Fame professional speaker, Scott McKain shares more strategies and action steps! Each of these programs is short -- about five minutes -- and provides you with a jumpstart to achieving higher sales and more productive experiences for your customers! Create distinction -- and grow your business!
    5m 45s
  • Create Distinction in Sales & Service #1

    31 MAY 2013 · Welcome to the first of our new series of short programs on how YOU can be more distinctive in selling and serving customers. Scott McKain, author of "Create Distinction: What to Do When 'Great' Isn't Good Enough to Grow Your Business," will be hosting an ongoing series with ideas on what YOU need to do in order to stand out and move up in a hyper-competitive marketplace. Why do some sales professionals achieve more recognition than others -- even though they are seling the same product? Why do some professionals develop lifelong customers -- and endless referrals -- while others merely process transactions? Learn how YOU can sell more -- and serve at a higher level -- by understanding how to create distinction!
    5m 29s

How do you stand out and move up -- both professionally AND personally -- in a hyper-competitive marketplace? How can a customer tell the difference between you and the competition?...

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How do you stand out and move up -- both professionally AND personally -- in a hyper-competitive marketplace? How can a customer tell the difference between you and the competition? What does it take to make the next year of your life more amazing and compelling than the previous ones?

Those critical topics and more are the issues that are tackled by bestselling business author and Hall of Fame speaker, Scott McKain.

The original edition of McKain's book, "Create Distinction: What to Do When 'Great' Isn't Good Enough to Grow Your Business" was named by over thirty major newspapers as one of the "Ten Best Business Books" of the year.

A former television news anchor and radio personality, Scott McKain has been inducted into the Professional Speakers Hall of Fame. His programs are engaging, insightful, fun, and thought-provoking.

And, you can connect with Scott via Social Media! Listen in...it's the Scott McKain Show!
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Author Scott McKain
Categories Society & Culture
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