19 JAN 2023 · In the last episode of the Step into the Metaverse Podcast, I had a chat with John Gaeta, a creator, inventor and an Academy Award-winning designer best known for his work on the Matrix Trilogy, where he pioneered form-bending innovations such as "Bullet Time", “Virtual Cinema” and "Volumetric Capture" to envision human, hero and god-like moments. He was also involved in The Matrix Awakens from 2021 as Executive Creative Development, Executive Producer, Writer, and in the ultimate Engine 5 demonstration featuring the universe of The Matrix, which is a great watch for anyone who wants to know how close the metaverse really is. Recent areas of exploration include “Photo Anime”, “Nuvies” (Natural User Movies), “Holo Cinema”, “Immersive Cinema”, Mixed Reality, and The "Magicverse". In 2015, John co-founded Lucasfilm’s Immersive Entertainment division: ILMxLAB. “ILMxLAB seeks to “Develop, Produce and Release premium, story-based Immersive Entertainment Experiences for Star Wars and other imaginative universes”.He served as its Executive Creative Director, overseeing content strategy and multi-platform portfolio development. John and I discussed how important AR and VR are, especially regarding hyper-realistic content. We discussed the role of user-generated content in the metaverse and the infrastructure challenges of creating a hyper-realistic metaverse. Please tune in for more of our value-packed conversation. If you are interested in learning more about the metaverse, https://amzn.to/2ZtC9S3.

17 JAN 2023 · In this episode of the Step into the Metaverse Podcast, I had a chat with Tiffany Xingyu Wang, the Chief Marketing Officer at OpenWeb, a premium community engagement platform that serves 1000+ publishers and advertisers with 100M+ monthly active users. She was named a Forbes Most Entrepreneurial CMO, and the Most Innovative CMO by the CMO Club. She was previously the Chief Strategy and Marketing Officer at Spectrum Labs, a contextual AI platform set to build a safer internet and keep over 1 billion users safe online. Tiffany also co-founded Oasis Consortium, a think tank to advance digital sustainability through ethical standards and technologies for Web3.0, which launched the first comprehensive User Safety Standards for Web3. She is the host of Brand Safety Exchange, a destination of thought leadership for Trust and Safety leaders. She has been published and featured for her work in digital trust and safety on TIME, Harvard Business Review, MIT Technology Review, Forbes, VentureBeat, Digiday, Protocol, etc. Tiffany shared her expertise regarding sustainability in the metaverse, the dangers of the metaverse and the need for ethical standards in the immersive internet. We also discussed the Oasis Consortium that she founded and its important role in creating an open metaverse. Stay tuned for more, and enjoy! If you are interested in learning more about the metaverse, https://amzn.to/2ZtC9S3.

11 JAN 2023 · In this episode of the Step into the Metaverse Podcast, I chatted with the Founder and CEO of VERSES Labs, Gabriel René. VERSES is a spatial web software development group. He is the author of the #1 International Bestseller "The Spatial Web - How Web 3.0 Connects Humans, Machines, and AI to Transform the World" Gabriel is a technologist, entrepreneur, and author with a 25-year career in the technology, telecom and media industries specializing in emerging technologies like AR / VR / AI / IoT / DLT and their applications for industrial, fintech, GovTech and global standards organizations. René serves as the acting Executive Director of the Spatial Web Foundation, a non-profit organization developing standards for the ethical interoperability between Augmented and Virtual Reality, Artificial Intelligence, IoT, Robotics and Distributed Ledger technologies designed to power the Web 3.0 era and dedicated to the ethical, interoperable and equitable adoption of Spatial Web technologies across every major industry. As a deep technology pioneer, Gabriel has architected enterprise and consumer software and services in partnership with multiple Fortune 100 companies. In our conversation, we discussed the importance of the spatial web and some of the challenges of the spatial web that we need to overcome if we want to create an open metaverse. Stay tuned for that and more. If you are interested in learning more about the metaverse, https://amzn.to/2ZtC9S3.

9 JAN 2023 · In this episode of The Step into the Metaverse Podcast, I interviewed the Co-Founder/Producer of Big Rock Creative (BRCvr), Athena Demos. BRCvr is an award-winning XR experience company creating groundbreaking experiences for global clients. Big Rock Creative won the Producer’s Guild Award for Innovation, the Aurea Award for creativity, the No Proscenium award for Best VR experience of 2020, and the Hermes' Platinum Award. With over 20 years of experience producing iconic events, like the LA Burning Man Decompression Arts and Music Celebration, as well as the Art of Change Inaugural Ball for President Obama in LA, she transitioned to the metaverse to produce BRCvr (Black Rock City Virtual Reality). BRCvr is an official virtual Burning Man Experience whose scope is unprecedented in the VR space. Athena produced internationally recognized social impact projects such as Breonna’s Garden, which premiered at SXSW 2022. She has developed a philosophical approach to guiding humanity to build a foundational fabric for creative collaboration in the metaverse. As a result, she has been quoted in leading books and articles and has spoken at leading industry events. She founded the LA League of Arts, a 501c3 organization created to foster community by facilitating the creative process through public art, education and events. She spent 8+ years as the Production Manager of the two-time Academy Award Winning documentary film company Moriah Films. Don’t miss out on our conversation as we discuss how brands can contribute to the metaverse and how governments should embrace the metaverse to develop public virtual spaces for everyone to enjoy. If you are interested in learning more about the metaverse, https://amzn.to/2ZtC9S3.

22 DEC 2022 · In this episode of the Step into the Metaverse Podcast, I had a chat with Benjamin Bertram Goldman. He is a producer, filmmaker, and media entrepreneur featured in The NY Times, CNN, WIRED, MSNBC, HBO, TechCrunch, BBC, FUJI TV, and Metavision. He has been exploring the metaverse creatively and professionally for over 10 years, with a particular focus on the intersection of the metaverse and the emerging world of virtual production. Benjamin studied virtual production at NYU and CG Spectrum, built and moderated several online communities, and today leads the creation of a virtual production studio at the sustainable investing firm Ethic, in addition to serving as a metaverse advisor to multiple companies. During the interview, we talked about avatars, identity in the metaverse, and how people interact with avatars. We also talked about how to deal with impostor avatars, some of the ethical challenges of the metaverse, and the role of NFTs in creating a rich and vibrant metaverse economy. Enjoy! If you are interested in learning more about the metaverse, https://amzn.to/2ZtC9S3.

20 DEC 2022 · In this episode of the Step into the Metaverse Podcast, I interviewed Bayan Towfiq, the Founder and CEO at Subspace, which is building a global private network for real-time applications and the new working-from-home reality as well as the metaverse. Subspace routes traffic over the world’s most highly available, ultra-low latency, global private network with a simple configuration change. During the interview, we discussed the technical challenges of building an open metaverse and what we need to bring hyper-realistic volumetric data to VR and AR devices all around the world. We also covered in-network applications and why they are crucial for the metaverse, as well as the role of blockchain. If you are interested in learning more about the metaverse, you can order my book Step into the Metaverse here.

15 DEC 2022 · In this episode of the Step into the Metaverse Podcast, I had a chat with Alec Lazarescu, the Vice President of Software Engineering at Savvas Learning Company. He also founded VerseTech Metaverse, an educational organization committed to growing conversations and thought leadership on applying emerging technologies, including AI, XR, VR, and AR, as well as blockchain, to the evolving concept of the metaverse. In addition, he runs the largest AI, chatbot, and voice community in New York City. Alec has expertise in defining and executing the technical strategy and architecture for innovative solutions leveraging the latest in NLP research, voice, machine learning frameworks, and distributed cloud infrastructure best practices. A hands-on leader focused on working alongside C-level executives and founders from enterprise companies, SMBs, and startups to bring products from concept to market while building and empowering high-performing engineering teams. Tune in to our conversation as we discuss the role of blockchain in the metaverse, the danger of the metaverse, and the role of digital fashion in the immersive internet. Enjoy! If you are interested in learning more about the metaverse, you can order my book Step into the Metaverse here.

13 DEC 2022 · In this episode of the Step into the Metaverse Podcast, I had a chat with Neil Trevett, the Vice President of Developer Ecosystems at NVIDIA, where he is responsible for enabling and encouraging advanced applications to use GPU acceleration. Neil is also serving as the elected President of the Khronos Group, where he created and chaired the OpenGL ES working group that defined the industry standard for 3D graphics on mobile devices. At Khronos, he also chairs the OpenCL working group for portable, parallel heterogeneous computing, helped initiate the WebGL standard that is bringing interactive 3D graphics to the web and is now working to help formulate standards for vision and neural network inferencing. Previously, as Vice President of 3Dlabs, Neil was at the forefront of the silicon revolution bringing interactive 3D to the PC, and he established the embedded graphics division of 3Dlabs to bring advanced visual processing to a wide range of non-PC platforms. Neil was elected President for eight consecutive years of the Web3D Consortium dedicated to creating open standards for communicating real-time 3D on the Internet. Neil will talk to us about a constellation of standards necessary to have a truly interconnected metaverse or an interoperable metaverse. We discussed the need for an open metaverse, what we need to do to achieve that, and how we can keep our data private in the metaverse. Don’t miss out on our super interesting conversation! If you are interested in learning more about the metaverse, you can order my book Step into the Metaverse here.

6 DEC 2022 · In this episode of the Step into the Metaverse Podcast, I had a chat with Richard Kerris, the Vice President of the Omniverse developer platform and the industry general manager for media and entertainment at NVIDIA. NVIDIA’s Omniverse is an easily extendible platform with 3D design collaboration and scalable multi-GPU real-time true-to-reality simulation. With a career spanning Apple, Lucasfilm and Amazon/AWS, Richard’s experience combine driving marketing and product development with a focus on bringing new ideas to life. At Apple, he directed developer relations and managed Final Cut Pro, Logic and Aperture. At Lucasfilm, he served as CTO, managing research and development, IT and information services. Richard has given keynote addresses at GTC, Asia Broadcast and China Joy Expo and delivered multiple Apple Worldwide Developers Conference presentations. He currently serves on the Bay Area Board of the Visual Effects Society and is an active member of the Society of Motion Picture and Television Engineers. Richard and I discussed the importance of interoperability and transferability of assets across the metaverse. We talked about digital twins, how the Omniverse platform can help enterprise organizations, and how important content will be for the metaverse. Stay tuned and enjoy! If you are interested in learning more about the metaverse, you can order my book Step into the Metaverse here.

4 DEC 2022 · In this episode of the Step into the Metaverse Podcast, I interviewed Justin Hochberg, the Founder and CEO of the Founder and CEO of the Virtual Brand Group (VBG), which strategizes, builds, and monetizes brands in fashion, entertainment, sports, retail and lifestyle across all of web3. Some of their most recognized successes include turning Forever 21 into one of the Metaverse’s “top 10 brands for 2022”, launching “The Voice” singing competition, which airs in 145 territories, into Decentraland and designing Barbie’s first-ever virtual fashion line, which was one this year’s most successful launches. Justin is an innovation, revenue, and partnership-focused senior executive with a multi-national career spanning the USA, the E.U., and Eastern Europe in technology and entertainment. He has a proven track record from Microsoft to Hollywood, creating 70+ multi-million-dollar deals, 40+ TV series, and over $500MM in new revenue. Join us as we discuss how the metaverse will completely change marketing, why brands need to take a different approach if they want to be successful in the immersive internet, some of the brands that are doing a good job already, and much more. See you on the inside! If you are interested in learning more about the metaverse, you can order my book Step into the Metaverse here.