28 MAR 2022 · During years at business school, I learned plenty of tools for entrepreneurs starting their business. None of them were as useful for my small business as the Pestel Analysis. In this episode, I will tell you how small business market analysis can be enhanced with this decision making tool, also called PEST or PESTLE. There are also explanations about the decision making process, its steps and examples of the questions you should ask.

28 MAR 2022 · There are a few essential skills needed for the service industry. Communication is just part of it. In this episode, I will tell you how my firm (a small business in the hospitality industry) benefited from better practices of customer service.

28 MAR 2022 · With the example of lemonade stands, I explain how market barriers will influence your business competitiveness. Small businesses should be especially aware that low entry barriers can be a challenge and become a major risk for the future of any business. But there are ways to overcome this danger.

28 MAR 2022 · One of the most asked questions around is how to spend less money and save more. A good first step is to improve your consumer habits. Yearsago I adopted the process of asking myself 3 questions before buying anything, This helped me to live a life debt-free, and even impacted positively in my life as a small business owner.

28 MAR 2022 · There is one type of ally that can skyrocket the beginning of your business. They are the local allies, as the roman proved 2000 years ago. Forming a small business growth alliance can be an essential step in guaranteeing market advantages to your enterprise, and in this video, I will tell you why.

28 MAR 2022 · Competitive analysis in strategic management is rarely focused on small business. Therefore, entrepreneurs have little to zero information about tools like the SWOT, and miss more sophisticated method on how to analyse business competitors. In this episode, I will explain to you how to analyze your market competitors if you are starting a business and briefly give you a competitive analysis template that can be used in most industries.

28 MAR 2022 · If you ever heard about the concepts of Deep Work, Deliberate Practice or the Craftsman Mindset, or read authors like Cal Newport, Amy Wrzesniewski, or Daniel Coyle, you know the problem with the passion mindset. If it is not the case, watch this video. Job, career, and calling are not the same things. Understanding the difference between these, and discover where you are in your professional life will change one thing or two about your plans for the future. It changed mine.

28 MAR 2022 · Do you know the concept of Deep Work created by Cal Newport? In this video, I will tell you how to apply deep work and use it as one of the most powerful entrepreneur productivity hacks I ever saw! Before, my to-do list was very limited. With the increasing productivity from learning how to focus and getting rid of distractions, I could do much more for my business, and life! You have the potential to be a best-seller writer or a breakthrough entrepreneur. But you need is to stop distracting yourself from your future achievements. Time to leave the social media timeline and build your story.

28 MAR 2022 · Forgot how to focus? Maybe the reason is the fever of multitasking. For decades this "skill" was praised, but now we know it harms memory retention (even causing memory loss), increases stress, and lowers IQ. Does multitasking make you dumber? What Multitasking does to your brain? These and other questions were answered by authors like Cal Newport and Nir Eyal. In this episode, we give you an answer in 7 minutes.

28 MAR 2022 · Learning negotiation techniques is necessary when you have a business and even more during a crisis. Last year I read Never split the difference by Chris Voss. The negotiation skills he taught helped me to renegotiate things like the rent, and survive the crisis. Methods like Isopraxism (mirroring), calibrated questions, the late-night DJ voice, and a series of negotiation tips that are helpful to anyone running a company. A salary negotiation will run a different way after learning the methods of this former FBI agent.