28 MAY 2024 · Unlock the potential of direct-to-customer (D2C) strategies with this episode, where we break down 11 critical steps to help your business thrive in the D2C space. Learn how to craft compelling products, engage directly with consumers, and leverage data-driven marketing to build a loyal customer base. This episode is a must-listen for entrepreneurs and marketers looking to bypass traditional channels and connect directly with their end users.    Want to know more? Check out what we've prepared:  🔹 https://www.ideosoftware.com/blog/direct-to-customer-d2c-11-steps-that-help-your-business-succeed,185.html?utm_source=spreaker&utm_medium=podcast&utm_campaign=ecomerce&utm_content=episode_15   Also visit:  📍our website: https://www.ideosoftware.com/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12  📍our Linkedin: https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12      📧 Contact us:  https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12      Hashtags:  #D2C #DirectToConsumer #EcommerceStrategy #ideoSoftware #DigitalMarketing 

21 MAY 2024 · In this episode, we focus on the art of B2B sales and the innovative strategies used to attract new customers. From understanding buyer personas to leveraging digital marketing tools, learn how top companies are reshaping their sales approaches to gain competitive edges. Whether you're a sales professional or a business leader, this discussion will equip you with actionable insights to enhance your customer acquisition tactics.    Want to Know More? Check Out What We've Prepared:  🔹 https://www.ideosoftware.com/blog/b2b-sales-how-to-attract-new-customers,172.html?utm_source=spreaker&utm_medium=podcast&utm_campaign=ecommerce&utm_content=episode_14 🔹 https://www.ideosoftware.com/blog/?utm_source=spreaker&utm_medium=podcast&utm_campaign=ecommerce&utm_content=episode_14    Also visit:  📍our website: https://www.ideosoftware.com/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12  📍our Linkedin: https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12      📧 Contact us:  https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12    #B2BSales #CustomerAcquisition #SalesStrategies #ideoSoftware #BusinessGrowth   

16 MAY 2024 · Discover how digital technologies are opening up new opportunities for companies and educational institutions, facilitating access to knowledge and educational resources on an unprecedented scale.    Whether you're an entrepreneur, an education manager, or simply a high-tech enthusiast, this episode will provide you with valuable insights into the evolving world of online learning.    Want to Know More? Check Out What We've Prepared:  🔹 https://www.ideosoftware.com/blog/e-learning-in-business-and-education-opportunities-and-use-cases,193.html   🔹 https://www.ideosoftware.com/blog/    Visit Us At:  📍Our website: https://www.ideosoftware.com/   📍Our LinkedIn: https://www.linkedin.com/company/ideo-sp-z-o-o-/    📧 Contact Us:  https://www.ideosoftware.com/contact/    #eLearning #OnlineEducation #EducationalTechnology #IdeoSoftware #BusinessInnovation 

8 MAY 2024 · In this episode of the podcast, we delve into the crucial stage that precedes the implementation of systems and changes in organizations. Learn what exactly a pre-implementation analysis is, why it's so important, and how it can dramatically improve the efficiency and effectiveness of implementing new technologies and processes in your company.    Want to know more? See what else we have prepared:  🔹 Article: https://www.ideosoftware.com/blog/pre-implementation-analysis-project-success,87.html   🔹Video: https://youtu.be/P3V-G4XBYq4     Also visit:  📍our website: https://www.ideosoftware.com/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12  📍our Linkedin: https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12      📧 Contact us:  https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12   

8 MAY 2024 · In this episode, we discuss how mobile apps help improve the health and fitness of active people. We touch on the role of technology in everyday life, particularly in the progress monitoring context, adjusting workouts, and motivating people to live a healthier lifestyle.    We discuss several fitness apps, such as workout apps, activity tracking, calorie counting, fitness guides, diet and nutrition tracking, meditation, yoga, and home workouts. We highlight the importance of investing in health and fitness apps from a business perspective and their impact on users' lives.   We will also outline the challenges and risks associated with health and fitness apps, including data privacy and security issues.     Do you want to know more? See what else we have prepared:    🔹 Find out more about the role of technology in active lifestyles: https://www.ideosoftware.com/blog/mobile-applications-for-active-people,214.html?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12       Also visit:  📍our website: https://www.ideosoftware.com/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12   📍our Linkedin: https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12       📧 Contact us:  https://www.linkedin.com/company/ideo-sp-z-o-o-/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=mobile_apps&utm_content=episode_12  

8 MAY 2024 · In this episode, we discuss the latest trends and challenges in the eCommerce industry for 2023. We cover topics such as the growing importance of omnichannel strategies, the increasing role of m-commerce, the growth of re-commerce, i.e. selling used products, and international expansion.   We also discuss the impact of AR/VR technology, the popularity of deferred payment methods, the growing role of live commerce, the importance of the subscription model and the increasing role of chatbots. We highlight how these trends are shaping the eCommerce market and what challenges entrepreneurs face in this rapidly changing industry.   Want to know more? See what else we have prepared:  🔹 Find out more about omnichannel in eCommerce: https://www.ideosoftware.com/blog/ecommerce-trends-and-challenges-2023,174.html?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=ecommerce&utm_content=episode_11  

8 MAY 2024

8 MAY 2024 · In this episode, we discuss how a product information management (PIM) system can streamline work and reduce fixed costs for manufacturers and distributors in the rapidly growing e-commerce market.    PIM enables the centralization of product data, facilitating information management and collaboration between departments and contractors. We address issues faced by manufacturers, such as managing disparate data and sales channels, and how PIM addresses these issues through automation and data integration.    We also discuss how PIM supports the product lifecycle management process, helps create rich product descriptions, increases conversions, and improves search engine positioning.  Do you want to know more? See what else we have prepared:  🔹 Find out more about PIM systems: https://www.ideosoftware.com/blog/pim-streamline-work-reduce-fixed-costs-manufacturers-distributors,170.html?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=pim&utm_content=episode_8   🔹 Download our free guidebook and learn more about effective PIM implementation: https://www.ideosoftware.com/how-to-implement-pim-systems/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=pim&utm_content=episode_8  

8 MAY 2024 · In this episode, we focus on the role of artificial intelligence (AI) as support for e-commerce managers. We discuss how AI contributes to personalising the customer shopping experience by analysing data on customer behaviour and preferences, leading to increased conversion rates and customer loyalty.    We also touch on the automation of the customer experience, the use of AI in data analysis and forecasting, as well as the automation of operational processes such as delivery route optimisation, warehouse management, demand forecasting and inventory management.    We highlight how AI is influencing the future of the e-commerce industry, increasing operational efficiency and optimising customer service.    Want to know more? See what else we have prepared:  🔹 Read more on our blog about e-commerce leadership development: https://www.ideosoftware.com/blog/ai-as-support-for-the-e-commerce-manager,194.html?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=ecommerce&utm_content=episode_7   🔹See our implementation: https://www.ideosoftware.com/blog/we-support-development-ecommerce-leaders,169.html?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=ecommerce&utm_content=episode_7  

8 MAY 2024 · In this episode we discuss the importance of pre-implementation analysis in IT project management, with a particular focus on PIM (Product Information Management) systems.   This analysis is key to transforming business ideas into technology requirements and ensuring that product implementation meets business expectations.   We will discuss why skipping this phase can lead to the risk of the solution not meeting business expectations and how to prepare properly for pre-implementation analysis.    Want to know more? See what else we have prepared:  🔹 Download our free PIM systems implementation guide: https://www.ideosoftware.com/pre-implementation-analysis-to-pim/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=pim&utm_content=episode_6   🔹 Read more on our blog about digitalisation and software development: https://www.ideosoftware.com/blog/?utm_source=buzzsprout&utm_medium=podcast&utm_campaign=pim&utm_content=episode_6