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Why Tulerie Is Tapping End Rentals To Attempt Breathing Life Back Into High Fashion

Why Tulerie Is Tapping End Rentals To Attempt Breathing Life Back Into High Fashion
Oct 16, 2018 · 25m 43s

The average woman is not wearing about 70 percent of the fashion items in her closet, according to Tulerie founders Merri Smith and Violet Gross, and eventually those clothes are...

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The average woman is not wearing about 70 percent of the fashion items in her closet, according to Tulerie founders Merri Smith and Violet Gross, and eventually those clothes are either given away or sold. But with this week’s launch of their new fashion rental platform, the two are hoping to open up a third option - and maybe change the future of how fashionistas shop designer brands.
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