She moved across continents as a teenager, alone, uncertain, and determined to choose her own path. She walked away from expectations, questioned success, and rebuilt her career more than once to find alignment. And through it all, Veena Murthy kept returning to one powerful question: Why? In this episode of Leaders Creating Rukus Aashi sits down with Veena Murthy, healthcare leader, strategist, and creator of the “Back to Me” framework, who has spent over two decades shaping value-based care while helping high-achieving women reconnect with who they truly are. From navigating cultural displacement to leading in high-stakes healthcare environments, Veena shares what it really means to succeed without losing yourself, and why so many leaders feel misaligned even at the top.

In this episode, Veena opens up about:

🔸 Why success without alignment can feel empty, even when everything looks right
🔸 The “whispers” we ignore until life forces us to listen
🔸 How understanding your why becomes a compass for every decisionIf you have ever felt like you are doing everything right but something still feels off, this conversation will stay with you.