In just a few months, a 1,000-watt Class C AM radio station serving Marshalltown, Iowa will celebrate its 100th birthday. Today, this station meshes syndicated talk programming with a local morning show and high school football — a big draw for this town some 35 miles from Des Moines but with interests far different than what those media outlets can provide locals.

That's why KFJB-AM is so vital to this part of the Hawkeye State, and why owner Todd Steinkamp believes the continued presence of AM radio in vehicles is essential and life-saving — even as his century-old outlet enjoys an FM translator.

Steinkamp shares his thoughts on KFJB today in this exclusive interview with Radio + Television Business Report Editor-in-Chief Adam R Jacobson for the latest InFOCUS Podcast, presented by dot.FM.