RSP Episode 01 Knowing Your Audience
Aug 10, 2015 ·
11m 15s
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Description
Episode 1: Unlocking Your Audience - The Key to Podcast Success Feeling overwhelmed by the world of podcasting? Don't worry! Episode 1 of Radio Skills for Podcasters equips you with...
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Episode 1: Unlocking Your Audience - The Key to Podcast Success Feeling overwhelmed by the world of podcasting? Don't worry! Episode 1 of Radio Skills for Podcasters equips you with the essential first step: understanding your ideal listener. Why it matters: Kevin reveals the secrets radio stations use to get to know their audience, and why this is crucial for your podcast's success. Learn how to:
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- Craft a targeted listener persona: Discover the power of "avatars" and "marquees" to define your ideal podcast listener.
- Uncover audience insights: Implement Kevin's "Brand of You" audience research task – "Ten Things You Know to Be True" – to gain a deeper understanding of your listeners, yourself, and your podcast's potential.
Information
Author | Kevin Field |
Organization | Kevin Field |
Website | - |
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