The 1980s: the Berlin Wall comes down, and a dream of freedom permeates countries and minds... Young people walk around listening to their Walkman, going from happy hour to disco, and start to pay more attention than ever to their health. Food is increasingly seen as an active element in any cure. “Nutraceutical” becomes a neologism, merging “nutrition” and “pharmaceutical”. The demand for natural health products rises. And Indena is able to capture the spirit of the decade, adding new value to phytocomplexes and laying the foundations for the new nutraceutical market.