In this episode, Brandon discusses a critical aspect of sales: handling objections. He contrasts outdated methods with advanced strategies, emphasizing proactive objection handling. Brandon advises on crafting narratives with social credibility, addressing common objections, and staying ahead of competitors. Proactive objection management prevents clients from anchoring objections, a key to successful persuasion in the information age.

Listen In!


Thank you for listening to this episode of The Medical Sales Guide!