A creative session can disappear into deciding where to begin. Coco and Jonathan examine Michael Bierut's 100-day design assignment, then work through three practical choices: define a visible unit, choose a prompt rule, and separate making from publishing. Includes a concrete bakery-video example, limits of daily challenges, and a four-line plan to try.Historical examples are sourced; the practical adaptations are proposed exercises, not tested results.Today's written companion: Make the Next Session Smaller (scheduled for the same noon release).Thursday's edition: Give Your Readers a Useful Job — choosing a small useful task for early readers.Sources: Michael Bierut, Five Years of 100 Days; The 100 Day Project guidance.

This episode includes AI-generated content.