Joanne Davis of Joanne Davis Consulting has a reputation for helping to find a still point in the constantly churning world of client – ​​agency relationships. From concepts like Can This Agency-Client Marriage Be Saved to specific ideas on how to repair relationships, she has proven that while change may be constant, it doesn't have to break industry partnerships.

We asked her to make sense of these times—from the departure of top talent to new ways of working, from the rise of highly specialized agencies with focuses on Web3 and AI-powered Media to layoffs, combining creative shops, and suggestions that the agency business may no longer be about creating ads…

Joanne shares her thoughts.