Ever feel like no one is really listening and there is no emotional connection being formed? The easiest way to create that connection is by listening. Without emotional connections in your business, your customers can hope from you to a competitor and with 89% of consumers feeling they have no personal connection with the brands they buy, you will see this more often than not. Having that emotional connection with your customer has them recommending you at least 3x more often...win-win!

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