At a time when casual dining chains struggle with inflation, shifting consumer habits, and competition from fast food, some such as Chili’s are making a huge comeback! By selling consumers on their value meals and simple menu options and then using the power of social media to do it, we’re seeing chain restaurants gain favor again. Which restaurant chain is your favorite, and which would you like to see make a comeback in New England? Sherif Mityas, a restaurant industry expert and the CEO of Brix Holdings, a multi-brand franchising company that owns Friendly’s among other chains, joined us to discuss!

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