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As the pandemic has changed every aspect of business, CPAs have been thrust to the frontlines of economic recovery. Businesses wrestling with maintaining their operations short-term while trying to find opportunities longer-term are looking to the people they trust most for help. Enter the CPA. This episode of “Big Ideas!” explores the important characteristics of being a business advisor, how CPAs can advise their clients now, and why the business advisor role is critical both clients’ and the profession’s future.
As the pandemic has changed every aspect of business, CPAs have been thrust to the frontlines of economic recovery. Businesses wrestling with maintaining their operations short-term while trying to find opportunities longer-term are looking to the people they trust most for help. Enter the CPA. This episode of “Big Ideas!” explores the important characteristics of being a business advisor, how CPAs can advise their clients now, and why the business advisor role is critical both clients’ and the profession’s future. read more read less

3 years ago