Pigeonholing has a negative connotation, but in a sea of certifications and endless choices, it can pay to have a specialty and ensure your clients receive a focused, knowledgeable experience.

Devaughn Bittle and Patrick Cash speak with Phil Poje, CEO at Tech Orchard, to learn about his approach to specializing and delivering top-tier value across multiple verticals.

They discuss:

• Tech Orchard’s start in the SMB Alliance
• Why Phil angled to pigeonhole his company
• Providing exceptional value to clients

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