Karen Pearman speaks to Zac Elliott, Technical Marketing Engineer, Siemens Digital Industries Software to discuss: Component shortages on the shop floor Zac Elliott is a technical marketing engineer with Siemens Digital Industries Software. Working directly with electronic manufacturing service providers in the medical, aerospace, automotive, and public-safety markets, Zac ensures that key requirements for the smart factory are fulfilled using software and automation.  Before joining Siemens, he was responsible for developing and implementing solutions for a global contract electronics manufacturer, providing an in-depth understanding of the market pressures driving Industry 4.0.  Recently, Zac has served as a member of the IPC task group working on an industry standard for traceability of critical electronic components.