Authoring Company OKRs to Motivate Great Results w/ Sameera Moinpour For executive leaders, OKRs represent a communication opportunity. They can provide direction and motivation, clarity and inspiration – a motivated, inspired organization wants to achieve its best possible impact. Authored and communicated well, OKRs help leaders tap more of the skill and will of their team. Sameera Moinpour, head OKR coach at WorkBoard, and Deidre discuss the assumptions and default behaviors that undermine your real intent with OKRs and how to unlock your team’s passion and possibilities.