Video is a perfect example of taking automation and inserting more humanity into it. It’s a relationship-building form of communication that centers around what’s human about technology.

In this first episode of our Human-Centered Connection expert series, Steve Pacinelli and I interview Dan Tyre, Director at HubSpot. He explains that everyone in the company is involved in customer experience and must practice ways to reduce friction and build connection.

In addition to his contribution to our book, we chatted with Dan about:

- What he contributed to our chapter called “The Year of Video”

- How HubSpot’s flywheel uses best customers to gain more customers

- Why Dan is so impressed with the expertise of Phil, his “dirt guy”

- What the video details at the Lions Program (aka Hubspot Academy) are

Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.

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