151. Creating Holistic and Immersive Experiences w/ Mathew Sweezey
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Description
Moving forward, nearly every experience is going to be hybrid: both physical and virtual. We’ll need to provide a hybrid experience for our employees as well as our customers. In...
show moreIn the third episode of our Human-Centered Connection expert series, Steve Pacinelli and I interview Mathew Sweezey, Director of Market Strategy at Salesforce, about internal marketing, the immersive experience, and employee experience.
Mathew talked with us about:
- What’s missing from the equation of experience
- How to craft hybrid experiences
- Why internal marketing should be your next big focus
- How to focus on creating immersive employee experiences
- What managers can do to create a great experience
Here are some links to resources we mentioned:
- Mathew Sweezey on LinkedIn
- MathewSweezey.com
- Salesforce.com
- Salesforce Futures Lab
- Patagonia
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Organization | Sweet Fish |
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