"I need to make as much impact as I can."

Episode 77 features Fleurie, the campaigner, Business Growth Director, BIMA100 winner, Bournemouth Uni 30 under 30, XTinction Rebellion member but not, it seems, the owner of a watch.

We start with James making the case to ban ice skating and Kenneth admitting to some overzealous celebrating on the sidelines. Then there's how veganism sparked curiosity and a passion, then the confidence to pursue a path towards making an impact. We talk about the boring charity sector, how we're all getting woke and the skill of the master networkers.

From there we're on to the ultimate VIP Club for purposeful brands, acquiring B-Corp status and the benefits it brings. There are tips on crafting an inner circle of organisers, what needs to change, including the war with the fridge before finally, James reveals the new merchandise line.

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