This week on Blue Fish Radio we seek evidence of the mystical scale journalists use to balance economic interests with environmental sustainability. Part two of our conversation with Lorne Johnson explores how Canadian business leaders are moving away from balancing such interests, and instead, adopting an ecological approach to business. We discuss the rise of electric cars, and just why the media keeps falling back on presenting stories using conflict. Lorne offers examples of how social media is helping to make ground-breaking businesses the next generation of world environmental leaders.