How well do you know your customers? Understanding your ideal clients and customers is the foundation of all great marketing, so it’s important to do some work in this area. Ready to learn more?

In this week’s episode of The Whin Big Podcast, we cover everything you need to get to know your customers - and potential customers - better. Katie covers everything from what questions to ask yourself, how to create your ideal customer avatar, what research to carry out, and so much more.

You can find all the links and resources in the shownotes at thewhin.co/podcast