A well-made sandwich, packed with your favourite filling, is amazing. But it has a major flaw. It’s only really good on the day.

A podcast is not a sandwich.

While it should also be amazing on the day it’s made and packed with those delicious ingredients that people can’t wait to consume, a podcast, unlike a sandwich, will probably be that way for days, weeks, months, years to come. But podcasters often only share freshly made content.

In this episode, Steve Randall shares some tips on repurposing your podcast content to extend its life and its reach.

Steve has more than three decades of building audiences with audio and CG's clients include individual coaches and consultants through to multinational companies.

Find out more at https://CGpods.com/get-your-ideas-into-ears

A Communication Generation production.