Rumor has it that Bill Gates (the Bill Gates) has said if he only had "Two dollars he would spend one on Public Relations. Public Relations is how many companies share their message with the public, offering news on health, food, computers and more to the media.

The media has grown during the last 20 years. With the advent of the Internet, media is now more than just radio, television and newspapers. The media is now something you carry with you all the time in your smart phone.

Health and food information is at all time high. People are hungry for clean food, tasty food, recipes and GMOs. Topics of interest include labeling of GMO products and produce to organic foods. The public wants current up-to-date information about what to eat.

The way companies share this information is with a PR company. A PR firm is the middle person between a media program and a company with news about a specific topic.

PR professionals have interesting stories to share about working with celebrities and unique products. Working with companies that create products that the PR person can't eat for example.

That brings us to 95 year young Leo Pearlstein. He's just finished his fourth book, "Adventures in PR" and is featured on Late Night Health. One story is about the Danish Cheese board. Leo represented them for 16 years, yet he could never try their cheese. It seems that Leo is lactose intolerant.

Working with stars including Jayne Mansfield, Abbott and Costello and Steve Leo shares his crazy adventures in more than 60 years working in the PR business. Leo is known as the "King of Food" PR because he worked with so many food companies including "Mrs. Cubbison" for 60 years.

An engaging read "Adventures in PR" is available on amazon.com