39 Millennial Food Founders Create Specialty RTD Super Coffee Brand KITU Life

39 Millennial Food Founders Create Specialty RTD Super Coffee Brand KITU Life

0 0 8 months ago
With millennial coffee consumption up 41% this year, according to Foodable Labs, it only makes sense that the world's first enhanced RTD coffee drink is lead by millennials themselves: brothers Jordan, Jake, and Jim DeCicco.

On this episode of The Barron Report, Paul Barron discusses with Jordan the specialty beverage market, and how he provided a solution to a gap in the specialty beverage market at such a young age.

Chapters

  1. 01:18
    Dorm Room Passion Project Turns into KITU Life Super Coffee
  2. 04:07
    The Booming Specialty Beverage Segment
  3. 05:46
    What Makes Super Coffee Keto Diet Approved?
  4. 07:14
    Challenges of Growing the Business as a Food Founder Under 30
  5. 08:37
    Growing into 30 Whole Foods Locations in 6 Months
  6. 11:29
    Launching & Co Packers: A Critical Point in a Brand’s Lifespan
  7. 16:25
    Facing a Knowledge Barrier: Managing a Brand Under the Age of 30
  8. 19:30
    Strategies on Breaking into the Specialty Food Category
  9. 24:39
    How to Tell What Your Company’s Worth Early On?
  10. 26:32
    Being on Shark Tank: Catapulting the Brand
  11. 28:36
    What’s Next for KITU Life?

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