Laura Creekmore on the Essentials of a Content Strategy - CMWorld

Laura Creekmore on the Essentials of a Content Strategy - CMWorld

0 0 about 1 year ago
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Laura Creekmore, President of Creek Content, joins the show from Content Marketing World to talk about her approach to content strategy. At the show, Laura taught a Content Strategy 101 workshop to help teams get started on the right foot with a documented strategy. Laura gives us some great insights to content governance, strategy, and the basics of knowing your audience and business goals.

We love the advice Laura gives when she says, "You don't need to ask permission to ... See More

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