How Datadog Generates Over Half a Billion in Revenue with Their Product-led Go-to-Market Strategy

How Datadog Generates Over Half a Billion in Revenue with Their Product-led Go-to-Market Strategy

From: OV | BUILD
0 0 about 1 month ago
Datadog is known for being the essential monitoring platform for cloud applications. Alex Rosemblat (VP of Marketing) explains how Datadog generates over half a billion in revenue annually by going both bottoms up with individual developers, as well as top down with technology executives simultaneously in their go-to-market strategy. Blake and Alex also unpack how to decide which leads get human attention, what team owns success metrics in a PLG model, and the best way to cross promote your ... See More

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