Welcome to episode 1 of the Essential Digital Marketing Podcast. Each show we explore a digital marketing topic and give you strategies, insights and tips to help you grow your business online.

For your own FREE in depth digital marketing course head on over to our website at http://newrisedigital.com/edm

In this episode we discuss Authenticity On The Web, and topics include:

- How to attract more customers with authenticity
- Why being authentic online builds trust
- How to be real on social media
- Tips and tricks on sharing authentic content online