Creating a strong marketing and business foundation can always be difficult to navigate. With so many moving parts, it’s easy to let things fall through the cracks which in turn can leave you under-prepared and overwhelmed,

In this episode, Mustapha and Andrew discuss some of the mistakes that people can make when developing their games and what solutions can be used to help you establish a strong foundation and be completely prepared when you’re ready to self-publish or work with a publisher.