8 JUL 2020 · Here's the thing: Nobody likes watching a boring video. So how do you have a personality on YouTube or in front of the camera? Here are 5 Tips To Follow: 1. Move a lot more than you normally 2. Engage the viewer 3. Don't be afraid to show imperfections 4. Great editing 5. Planning before you press record.

23 JUN 2020 · One of the most important aspects of the collaboration is who you choose to collaborate with. If you choose wrong brand, it could hurt your brand, but if you choose right it can only Excel your brand. In this video, I go through all the details you need to know on how to find, select and partner with the person you collaborate with!

2 MAY 2020 · Today’s episode is called “The Value of Being Virtual”. Connecting With Customers Nothing Comes To a Stop Creativity is Peaked Customer Data - You will learn more about your customer than IRL Virtual IRL is still an option Customer Service is at an all time necessity

2 MAY 2020 · Today’s episode is called “How To Be A Better Brand on Social Media in 2020” In this episode, I invite Lex Lewis, the Marketing Coordinator of Candescent and the other brands associated with Candescent. To discuss: - Marketing strategies - Editorial calendars - Campaigns - Content Creation - Month over Month social media growth Lex Lewis can be found managing the mischief where brand strategy, creative and social meet. A skilled marketer and copywriter hailing from New Orleans currently calls the cannabis industry of sunny Southern California home. Lex has over 10 years of freelance marketing experience under her belt with a primary focus on competitive research, brand strategy, copywriting and content development, influencer campaigns, experiential and brand collaborations. You can find Lex in the links below! IG: https://www.instagram.com/msfabulex/ Linkedin: https://www.linkedin.com/in/msfabulex/

24 APR 2020 · Today’s episode is called “Social Shoutouts As a Promotion Strategy”. We’re answering the questions you want answers to. What are shoutout accounts, Are they still a relevant promotion strategy, Do they really work and so much more!

23 APR 2020 · Today’s episode is called “Realistic Social Media Marketing Expectations” many of you, whether you are a business owner, marketing director, or a brand don’t have a clear understanding of what outcomes to expect when using social media as a marketing tool. Today we are going to uncover some of those expectations to give you a better opportunity for success. In fact, 71% of consumers who have had a good social media service experience with a brand are likely to recommend it to others.