10 MAY 2023 · In this episode of Auto Dealer Influencers, hosts Patrick Jarman and Marco Salinas interview Max Martinez, the Special Finance Director at Toyota of Hollywood in Florida. With 13 years of experience in the auto industry, Martinez shares his insights on the importance of multiculturalism in auto dealerships. Martinez emphasizes that his dealership does not discriminate and that dealerships should cater to their clientele’s needs. Toyota of Hollywood has a multicultural team of salespeople who can speak their customers’ languages and assist them every step of the way. Going the extra mile is crucial in building lasting relationships with customers and setting successful dealerships apart from struggling ones. The hosts also ask Martinez about the challenges he faced early in his career. Martinez shares that learning the craft and the process of selling cars was difficult at first, but he was good at making friends out of customers. He also had a great team of managers who taught him little by little, and he praises the Lord for the experience. Martinez’s experience in the auto industry and his emphasis on multiculturalism provide valuable insights for auto dealerships looking to improve their customer relationships and sales. Listeners will gain a better understanding of the importance of catering to their customer’s needs and building lasting relationships with them. This episode is a must-listen for anyone in the auto industry looking to improve their dealership’s success and customer relationships. Martinez’s insights and experiences provide valuable lessons that can be applied to any dealership, regardless of location or size. Auto Dealer Influencers Podcast https://businessinnovatorsradio.com/auto-dealer-influencers-podcast/ Source: https://businessinnovatorsradio.com/max-martinez-special-finance-manager-at-toyota-of-hollywood-fl

14 APR 2023 · Rahim Bhimani of Motorvation Trucks: How to Succeed in the Auto Industry with a Hunger for Growth Rahim Bhimani, the General Manager of Motorvation Trucks, was recently interviewed by Marco Salinas and Patrick Jarman in the Auto Dealer Influencers Podcast. The podcast is known for featuring some of the most accomplished professionals in the auto industry, and this episode was no exception. Rahim shared his humble beginnings in the auto industry. He found Motorvation Trucks on Craigslist when he was rebounding from losing a job as a detailer in a different dealership. He started as a car washer and later moved up through the ranks by doing a little more than the next guy. Rahim’s hunger for growth and his willingness to learn made him the perfect candidate for Motorvation Trucks’ General Manager position, which he currently holds. Rahim’s success story is a testament to the power of hard work and determination. He emphasized the importance of taking advantage of every opportunity that comes your way and putting in the extra effort to stand out from the rest. Rahim also shared some valuable insights on how to succeed in the auto industry. He stressed the importance of building relationships with customers and being transparent in your dealings with them. Motorvation Trucks’ General Manager also talked about the challenges facing the auto industry, particularly with the shortage of new vehicles due to the pandemic. He shared some tips on how dealerships can navigate the current situation, such as diversifying their inventory and focusing on pre-owned vehicles. The interview provided a wealth of information for anyone looking to make their mark in the auto industry. Rahim’s story shows that with hard work, determination, and a hunger for growth, it is possible to succeed in this competitive field. The Auto Dealer Influencers Podcast, as always, delivered an insightful and informative episode that industry professionals won’t want to miss. Auto Dealer Influencers Podcast https://businessinnovatorsradio.com/auto-dealer-influencers-podcast/ Source: https://businessinnovatorsradio.com/rahim-bhimani-general-manager-motorvation-trucks

5 APR 2023 · In this episode of the Auto Dealer Influencers Podcast, host Marco Salinas and co-host Patrick Jarman sit down with Tyler Cochran, the current finance director at Beaver Toyota in Cummings, Georgia. Tyler shares his background in the auto industry and how his family’s motorcycle shop inspired him to pursue a career in this field. When asked about what sets a successful auto dealership apart from those who tend to struggle, Tyler emphasizes the importance of looking after the customers and doing the right thing for them every day. He also highlights the significance of transparency in building trust with customers, as they often come in with negative connotations and fear of being taken advantage of. Tyler shares some of the strategies and techniques he uses to build trust and rapport with his customers, including actively listening to their needs and concerns, being honest about the products and services he offers, and using technology to enhance the customer experience. He also talks about the importance of following up with customers after the sale and creating a culture of customer service within the dealership. Throughout the conversation, Tyler emphasizes the value of building relationships with customers and how that can lead to repeat business and positive word-of-mouth referrals. He also touches on the challenges of adapting to changing customer behaviors and preferences, and the importance of staying up-to-date with the latest technologies and trends in the industry. Overall, this episode provides valuable insights and practical tips for auto dealership professionals looking to build trust and rapport with their customers and create a culture of customer service within their organization. Tyler’s experience and expertise in this field make this episode a must-listen for anyone seeking to improve their customer relationships and drive business success. Auto Dealer Influencers Podcast https://businessinnovatorsradio.com/auto-dealer-influencers-podcast/ Source: https://businessinnovatorsradio.com/tyler-cochran-finance-director-at-beaver-toyota-of-atlanta

2 MAR 2023 · The “Auto Dealer Influencers Podcast” is a brand new podcast hosted by Patrick Jarman and co-hosted by Show Producer Marco Salinas of Pina Colada Media. In this first episode, they introduce the show and give listeners an idea of what to expect from future episodes. The podcast will cover the latest trends, news, and insights in the automotive industry, as well as interviews with leading figures in the industry. In addition, the hosts introduce the podcast’s sponsor, TurboPassUSA, and discuss the benefits of using TurboPassUSA’s digital platform to streamline the car buying process for both dealers and customers. They also share their personal experiences using TurboPassUSA and how it has helped them in their own business. Overall, the “Auto Dealer Influencers Podcast” promises to be a valuable resource for anyone in the automotive industry, from dealers and salespeople to marketing professionals and service technicians. Tune in to the show for expert insights and actionable advice on how to succeed in this dynamic and competitive field. Auto Dealer Influencers Podcast https://businessinnovatorsradio.com/auto-dealer-influencers-podcast/ Source: https://businessinnovatorsradio.com/auto-dealer-influencers-kickoff-show-patrick-jarman-sponsored-by-turbopassusa