14 DEC 2023 · How can technology support the longevity of a product!? This is an episode about how data and technology have become a fundamental part of our work with design and clothes. We talk about the digital supply chain and how brands in the Nordic countries are preparing for a more transparent future. In this episode we have made a digital connection to Mikko Linnaluoma from Reima, Rebecca Watkins from Gina Tricot, Sandya Lang from Nudie Jeans and Laura Roman from Halti. This episode is funded by: Nordic Innovation & Industriens Fond. Developed in collaboration with Lifestyle & Design Cluster, Interior Cluster Sweden, Science Park Borås, +Lab, NFTA, Science Park Borås, Finnish Textile & Fashion, DI-Handel

29 NOV 2023 · This episode is about timeless designs and old iconic furniture that lasts a lifetime. We talk about natural materials like leather and cotton and how we ensure that information and data about production reach those who need it. The guests of the episode is Morten Lund Petersen​ from Fritz Hansen, Birgitte Holgaard Langer from SPOOR and Sanne Nørgaard from by Green Cotton. This is a podcast about the visionary Nordic Lifestyle Industry, that dares to ask the tough questions, challenge the status quo, and go the extra mile to make sure that their supply chains are traceable and sustainable. In this podcast you’ll meet a variety of Nordic design brands, all of whom are on a mission: to amplify transparency, traceability, and sustainability. This episode is funded by: Nordic Innovation & Industriens Fond. Developed in collaboration with Lifestyle & Design Cluster, Interior Cluster Sweden, Science Park Borås, +Lab, NFTA, Science Park Borås, Finnish Textile & Fashion, DI-Handel

29 NOV 2023 · In this episode, we delve into the digital twins of physical design objects and how furniture, jewelry, and fashion not only have a place in the physical world but can also exist in the digital realm. We'll be hearing from Simone Faurschou, Alexandra Morge Rochette from Birger Christensen Collective and Henrik Holm from Wehlers. This is a podcast about the visionary Nordic Lifestyle Industry, that dares to ask the tough questions, challenge the status quo, and go the extra mile to make sure that their supply chains are traceable and sustainable. In this podcast you’ll meet a variety of Nordic design brands, all of whom are on a mission: to amplify transparency, traceability, and sustainability. This episode is funded by: Nordic Innovation & Industriens Fond. Developed in collaboration with Lifestyle & Design Cluster, Interior Cluster Sweden, Science Park Borås, +Lab, NFTA, Science Park Borås, Finnish Textile & Fashion, DI-Handel Read more on http://www.askthenordicway.com

14 NOV 2023 · In this episode, we've been to Tibro in Sweden to discuss sustainability, traceability, and the use of technology in the furniture industry to secure a more transparent supply chain. The guests are Christine Ingridsdotter from Ingridsdotter, Petra Mattsson from Gärsnäs and Martin Åhlander from Värnamo of Sweden. We are also joined by Øyvind Bjørnstad from the Norwegian street furniture company Vestre. He is with us on a digital connection from Oslo. This is a podcast about the visionary Nordic Lifestyle Industry, that dares to ask the tough questions, challenge the status quo, and go the extra mile to make sure that their supply chains are traceable and sustainable. In this podcast you’ll meet a variety of Nordic design brands, all of whom are on a mission: to amplify transparency, traceability, and sustainability. This episode is funded by: Nordic Innovation & Industriens Fond. Developed in collaboration with Lifestyle & Design Cluster, Interior Cluster Sweden, Science Park Borås, +Lab, NFTA, Science Park Borås, Finnish Textile & Fashion, DI-Handel

14 NOV 2023 · This episode is about reimagining the production of fashion and textiles and why it's crucial to maintain a simple and transparent supply chain. In this episode you will meet Jess Fleischer from Son Of A Tailor, Signe Marie Bakka Backhaus from Roccamore and Wickie Meier Engström from Kvadrat and Kvadrat Really. This is a podcast about the visionary Nordic Lifestyle Industry, that dares to ask the tough questions, challenge the status quo, and go the extra mile to make sure that their supply chains are traceable and sustainable. In this podcast you’ll meet a variety of Nordic design brands, all of whom are on a mission: to amplify transparency, traceability, and sustainability. This episode is funded by: Nordic Innovation & Industriens Fond. Developed in collaboration with Lifestyle & Design Cluster, Interior Cluster Sweden, Science Park Borås, +Lab, NFTA, Science Park Borås, Finnish Textile & Fashion, DI-Handel

31 OCT 2023 · We've gathered some of the most innovative and forward-thinking lifestyle and design brands in the Nordics for a podcast series about the future of enhanced traceability and more sustainable production. The industry stands on the threshold of a more digital and transparent future, where the demands from consumers and legislators are unmistakable. Responsibility, credibility, sustainability, and transparency are of the essence. This is your invitation to join the conversation. Stay tuned to be inspired, and join our voyage of transparency and change. Let's explore, evolve, and ASK - The Nordic Way. Read more at: www.askthenordicway.com