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Wiser Ways: Wiser Strategies' Podcast

  • Video Production - a must for business engagement today

    19 APR 2021 · In this episode of Wiser Ways, team members Nancy, Mackenzie, Zachary and Allie discuss the growing need for video production to be included in each business' marketing mix.
    23m 56s
  • Social Trends in 2020

    19 AUG 2020 · We are trying out a new format, let us know what you think!
    20m 8s
  • Does Social Media Affect Consumer Behaviors?

    10 AUG 2020 · Social media has become an indispensable tool for consumers online in this day and age. It’s no surprise that all kinds of businesses have turned to social media to find and connect with their target market.
    15m 43s
  • Proactive vs Reactive

    14 JUL 2020 · Being proactive is a posture you take towards the world. It requires an individual to accept responsibility for his situation (no matter how dire) and take the initiative to make things better. Instead of letting their conditions and circumstances be the driving force of their decisions, proactive people allow their values to determine the choices they make. Proactive people act rather than being acted upon.
    12m 8s
  • What Is a Focus Group and Why Are They Used?

    11 MAR 2020 · In this episode of Wiser Ways we answer questions about why organizations use focus groups, what topics they cover, how they are conducted and more!
    7m 57s
  • Sound and Music Production for Business

    4 FEB 2020 · In this episode of Wiser Ways we briefly describe how to record, write and look for quality in audio mixing.
    13m 1s
  • Where to Start with Search Engine Optimization

    25 JUL 2019 · With so much information on the Internet, how do you get your page seen by users? On this episode, we'll give you some tips and background on where to start with Search Engine Optimization. We discuss: What is SEO? How does Google judge what gets listed? How can you increase click through rate and dwell time?
    8m 4s
  • 12m 38s
  • How to Work a Room- The Art of Effective Networking

    4 JAN 2019 · There are tried and true techniques for building relationships and cultivating better business opportunities through business meetings, dinners and special events.
    10m
Wiser Ways is a podcast exploring trends and topics in the PR and Marketing industry produced by the team at Wiser Strategies.
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