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Mind Your Business for Authors

  • Direct sales Oct 2023

    16 OCT 2023 · Unlock Success in Direct Sales for Authors: Answer these Three Questions! https://www.notion.so/joesolari/Joe-Solari-s-Direct-Sales-Checklist-21852e183d2d48bb819338a7b6d99c92?pvs=4 In this podcast, Joe Solari discusses the considerations and preparations authors need to make before diving into direct sales. He addresses important questions such as identifying the target customer, defining the brand promise, and aligning the sales acquisition strategy with the brand promise. Joe provides insights on the challenges and potential pitfalls of direct sales, emphasizing the need for a clear understanding of the customer's needs and a well-aligned strategy. He also explores pricing strategies and the importance of valuing one's work. If you are an author exploring the world of direct sales, this video will help you make informed decisions and maximize your chances of success.
    14m 22s
  • Keystone survey

    27 AUG 2023 · A review of the survey results of the 2022 Keystone reader survey.
    49m 21s
  • My Interview with Joanna Penn

    23 AUG 2023 · This is a replay of an interview I did with Joanna Penn for the Creative Penn Podcast. We talk about sustainable business practices and me taking over the 20 Books Vegas event in 2024.
    57m 5s
  • How to defend your writing business against AI with John Truby

    22 MAR 2023 · In this episode, we will be taking a closer look at the impact of artificial intelligence on the world of publishing, specifically in relation to authors. We will discuss some of the most pressing concerns surrounding this topic, including the fear that technology may one day be used to sabotage the publishing industry, and how AI may be used to promote biased or misleading information. We also examine the benefits of AI, such as its ability to optimize search results and help authors more effectively target their audiences. By using AI, authors can gain a better understanding of what their readers want, and tailor their writing to meet those needs. Overall, the impact of AI on publishing is a complex and multifaceted issue that requires careful consideration. Join us as we delve into this fascinating topic and explore the many ways in which AI is changing the way we write and publish. #openai #sudowrite
    32m 26s
  • When AI Becomes Ubiquitous in Publishing

    4 MAR 2023 · Visit https://joesolari.com/ In this video, we will be taking a closer look at the impact of artificial intelligence on the world of publishing, specifically in relation to authors. We will discuss some of the most pressing concerns surrounding this topic, including the fear that technology may one day be used to sabotage the publishing industry, and how AI may be used to promote biased or misleading information. We also examine the benefits of AI, such as its ability to optimize search results and help authors more effectively target their audiences. By using AI, authors can gain a better understanding of what their readers want, and tailor their writing to meet those needs. Overall, the impact of AI on publishing is a complex and multifaceted issue that requires careful consideration. Join us as we delve into this fascinating topic and explore the many ways in which AI is changing the way we write and publish. https://www.youtube.com/hashtag/openai https://www.youtube.com/hashtag/sudowrite
    9m 30s
  • How to improve Audiobook Proofing with Artificial Intelligence

    11 FEB 2023 · Are you a production editor, copyeditor, or proofreader and you're looking for an artificial intelligence proofing tool to help you improve your audiobook productions? Look no further! In this video, I'm sharing with you how to improve your audiobook productions with an AI proofing tool. Adam Fritz, the CEO of POZOTRON joins me to discuss his company's software as service for audiobook project management and proofing. His company has a software tool designed to make audio production easier, faster, and more efficient. In this video, we'll discuss how you can improve your audiobook production with the help of an AI proofing tool. This tool will help you identify and correct any mistakes in your audio recording before it's sent off for distribution. If you're looking to improve your audiobook production, then this tool is a great way to start. This AI proofing tool can help you identify and correct any mistakes quickly and easily, which will help you produce a better audiobook overall! Positron is a growth stage startup. We've been around since 2017. We're based in Seattle, just outside of Seattle, and our company has a software tool designed to make audio production easier, faster, and more efficient. So regardless of your role in scripted audio production, whether that's an audiobook or otherwise our tool will make a bunch of those steps in the process easier and faster. From, we use AI and machine learning to make pre-production things like pronunciation guides and character planning easier, all the way down to post-production like QC and improving. We have a tool that, that acts just spellcheck does for Microsoft Word only. It checks your Recorded audio to make sure it's recorded. Exactly. Word perfect compared to the book text. So a bunch of things that'll make life a lot easier for O authors to have their audio books produced easier, faster, and at higher quality level. And it doesn't eliminate like human checking, but it really reduces like the. Need for somebody to sit and listen to a 20 hour audiobook all 20 hours. Exactly. Our goal is basically the only thing a person who's doing the human proving needs to pay attention to or the more performant elements like character voices and things like that. Just like when you're typing a document in Microsoft Word, you. Have those little red underlines to tell you when you've made a typo or a spelling mistake. Our tool will do that for the missed words. Added words, and mispronunciations, while you're just paying attention to make sure the story is told in a way that fits the author's vision. Before we like get into looking at the tool, How have being on kind of both sides of this, how has it been for or the feedback been from narrators about using this tool and how it maybe helps them be more productive as well? Yeah, it helped in a number of different ways. I'll start at the pre-production tools, like the pronunciation guide. A lot of narrators do a huge amount. Most narrators do a huge amount of work in the lead up to actually recording their book. So they'll read the book with a highlighter in their hand and highlight every word they don't know how to pronounce, whether that's a complex noun or verb or all the way up to character names. So what our tool does, instead of having to go through and manually high. Those words, it'll pull, our algorithm pulls all the words our algorithm believes. Your average narrator may not know how to pronounce, and then it'll automatically and immediately search those in the Oxford Dictionary four. And we're adding Miriam Webster basically one click. And you have that correct pronunciation back. Makes it much, much simpler to do that process. And then a lot of narrators will actually before. Once they record, before they send their recorded audio back to the, to their client, they'll actually do a first proof themselves. #aiwriting #aiautomation
    23m 28s
  • Using AI to Write a book

    24 JAN 2023 · In Elizabeth Ann West's Do What? How method, AI writing tools help writers ethically create works of genius as a creative director. Check out Elizabeth's AI outlining and co-writing course. https://gumroad.com/a/818630867/mvjup Longer video https://youtu.be/M-yIbVOglS8 Elizabeth Ann West, an AI specialist, presents the "do what, how" approach to authors wanting to use AI tools in their writing. SudoWrite is a recommended example with powerful features to strengthen and edit writing. We discuss the ethical considerations that should be taken into account with the use of these tools. Elizabeth offers two classes to learn how to work with AI: Intro to Collaborating with AI for Writing and Intro to AI Art. Get step-by-step instructions on how to use the technology and tailored advice at an affordable rate - unlock the power of collaboration between authors and AI! Elizabeth makes using new AI tools to write books accessible and has developed courses to help people take advantage of the ever-changing tools. Her Do What? How method involves using a verb to tell AI what to do, as well as providing the genre and other details. She recommends SudoWrite for its commercial algorithms, its First Draft feature, and for editing. Autocrit and Pro Writing Aid can also be used for editing. AI writing tools can help writers improve their grammar and sentence construction. Finally, writers should use AI as a junior writer, and they act as creative director rather than letting AI write all the words so readers can appreciate the author's genius. #sudowrite #aiwriting #chatgpt #ai
    11m 24s
  • Best selling genre plot beats with John Truby

    17 DEC 2022 · Are you wondering what makes the difference between your story being in the top 0.1% of best-selling books and screenplays? John Truby joins us to talk about the anatomy of genres and how to use genre-specific beats from multiple genres to create iconic stories that transcend genre. John Truby is a story coach, a master of genre, and a believer that any story could be made into something powerful and memorable. He has studied best-selling books and screenplays, looking for the common thread that ran through them all. Truby studied the different genres and the beats that each of them contained, looking for common elements that could be used to create stories that transcended genre. Truby believes that the key to creating powerful stories was to use beats from multiple genres. It was the combination of different genres that made stories rich and complex. He writes in The "Anatomy of Genres" that by using the appropriate genres and their individual beats combined with the right structure, any story could be crafted into an iconic tale. Truby provides the tools to help aspiring storytellers find their own unique path to success. He teaches how to identify the various genres, the beats they contained and how to weave them together in a way that made the story exciting, memorable, and unpredictable. His methods had helped many of his students become some of the top 0.1% of best-selling books and screenplays. To learn more, go to https://truby.com/
    47m 11s
  • Craig Joe Review Q3 2022

    28 OCT 2022 · In another episode of our quarterly updates, we review Craig's business and talk about multi-tasking. Being interrupted and distractions will always be with us. We can train ourselves to not to be multi-taskers and focus much better. We also talk about all things Las Vegas as we are both ready for the 20 Books Las Vegas Conference.
    1h 16m 10s
  • Elizabeth Ann West Talks AI Writing Tools

    19 OCT 2022 · Elizabeth Ann West joins the show today to discuss how she uses Sudowrite to inspire her creativity and improve the quality of her work. We talk about the technology and give examples of the various features. Elizabeth Ann West joins the show today to discuss how she uses Sudowrite to inspire her creativity and improve the quality of her work. We talk about the technology and give examples of the various features. Overall, Sudowrite is a powerful tool for writers of all kinds, and it is definitely worth checking out if you're looking for a new way to inspire and improve your writing.
    59m 28s

Are you an author looking to build a great publishing business? Subscribe and listen to Joe Solari share game-changing ideas used by today’s most successful authors and business owners. We...

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Are you an author looking to build a great publishing business? Subscribe and listen to Joe Solari share game-changing ideas used by today’s most successful authors and business owners. We are in a golden age where amazing content is being created by ordinary people every day. Joe and his guests unpack the ideas and systems driving success, always mindful of sharing the best business practices for you to use in building your publishing empire.
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