30 SEP 2022 · iHeart's Talk Radio WHO broadcasting in Des Moines, Iowa asked Shep Moyle to come on the air 🎙 and give his thoughts on a new survey that 4 out of 5 small business owners say they can weather a recession - but inflation is cutting into their profits.
This is an important story because the number of employees in a small business in the US hit 61.7 million this year. This means that small business employees make up 46.4 percent of the total workforce.
In other words, the economy runs on the backs of small businesses. Their ability to weather a recession is critical. With margins being squeezed, all small business owners face the same dilemma -- should they raise their prices or is that a dangerous move?
Shep is a business strategist and partner with CEO Coaching International, a global company that has assembled a dream team of highly trained, battle-tested coaches. https://ceocoachinginternational.com
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