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ALOHA, And welcome to 6 Pack Ads. A podcast to workout (see what I did there?) your marketing and advertising knowledge! I'm Don "The Ad Guy" I'm a former media...
show more
ALOHA,
And welcome to 6 Pack Ads. A podcast to workout (see what I did there?) your marketing and advertising knowledge! I'm Don "The Ad Guy"
I'm a former media personality with 31 years of experience in various forms of media, public relations, advertising, marketing and sales and I'm currently working at an advertising agency where I help businesses become SUPERSTARS! I believe I offer a unique viewpoint to marketing for all forms of media, whether it's tradional media to online and SEO.
By my own admission, I'm not your typical advertising/marketing person. You won't see titles like Director of (fill in some buzzword here) or (insert some bougie title here) on my LinkedIn or email signature. I'm an ad guy plain and simple. I've been attracting and entertaining audiences since I was in high school back in 19...yeah I'm not gonna date myself.
Instead of looking the part with business suits and perfectly combed hair, you'll find me in Hawaiian shirts, spikey hair jamming out to reggae in my office. Why? Because that's who I am!!!! I'm about results instead of look and my no nonsense take on the different advertising and marketing avenues is only to make people, brands and companies succeed.
This podcast is all about giving YOU information, knowledge and tips on different marketing, advertising and creativity tips.
If you're in marketing and advertising, or looking for creative, marketing and advertising solutions, I'd love to network with you. www.dontheadguy.com
Mahalo,
Don
show less
And welcome to 6 Pack Ads. A podcast to workout (see what I did there?) your marketing and advertising knowledge! I'm Don "The Ad Guy"
I'm a former media personality with 31 years of experience in various forms of media, public relations, advertising, marketing and sales and I'm currently working at an advertising agency where I help businesses become SUPERSTARS! I believe I offer a unique viewpoint to marketing for all forms of media, whether it's tradional media to online and SEO.
By my own admission, I'm not your typical advertising/marketing person. You won't see titles like Director of (fill in some buzzword here) or (insert some bougie title here) on my LinkedIn or email signature. I'm an ad guy plain and simple. I've been attracting and entertaining audiences since I was in high school back in 19...yeah I'm not gonna date myself.
Instead of looking the part with business suits and perfectly combed hair, you'll find me in Hawaiian shirts, spikey hair jamming out to reggae in my office. Why? Because that's who I am!!!! I'm about results instead of look and my no nonsense take on the different advertising and marketing avenues is only to make people, brands and companies succeed.
This podcast is all about giving YOU information, knowledge and tips on different marketing, advertising and creativity tips.
If you're in marketing and advertising, or looking for creative, marketing and advertising solutions, I'd love to network with you. www.dontheadguy.com
Mahalo,
Don
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Are We Doing Marketing Wrong
28 APR 2023 · Welcome To 6 Pack Ads With Don The Ad Guy I had the chance to sit in a highschool classroom and look at some group projects made by students for marketing and advertising healthcare products. What I saw was a combination of shocking, interesting and what was to be expected. It got me thinking of a few philosophical questions on how businesses large and small approach advertising their products. So, in this episode I ask the questions "Are Marketing and Advertising people doing marketing wrong? Probably not. Or Is the younger generations expecting/accepting the way we are doing marketing now? Maybe OOOORRRR, are the majority the of small businesses not doing enough in their marketing and advertising and it's creating an impression on consumers? Probably..and we need to fix this! For more info and tips on marketing and advertising, check out https://www.dontheadguy.com23m 36s -
The Law Of Perception
27 APR 2023 · Aloha! Thank you for listening to 6 Pack Ads with me, Don The Ad Guy! Marketing and advertising tips for small businesses looking to brand themselves. This week's episode is about the Law of Perception. I have an old saying, "perception is reality'" and it's true! Everyone's reality is just slightly different even in the same situation or events. Perception is a major force in driving brand loyalty, pricing points and top of mind awareness. I rundown the basic principles on the law of perception, how those principles work and more importantly, how to implement them in your marketing and advertising campaigns. For more info, check out https://www.dontheadguy.com14m 3s -
Building A Strong Brand Voice
21 APR 2023 · In this episode of 6 Pack Ads w/Don The Ad Guy I talk about the importance of creating a strong brand voice for your marketing and advertising, and how it's crucial in order to connect with your customers and to create brand loyalty. I do a quick rundown of tips on how to: - Know your audience - Define your brand personality - Be consistent with your brand's voice - How to identify and set your brand's voice tone For more information check out https://dontheadguy.com7m 20s -
The Law Of Candor In Marketing
19 APR 2023 · Werlcome to 6 Pack Ads with Me, Don The Ad Guy. This week's episode I dive into one of the rules of marketing called The Law of Candor. It's a simple premise wherein you admit a negative so your prospect gives you a positive. I'll give some examples of how this worked with some famous advertising and marketing campaigns and a few personal experiences with small businesses that have used it. For more info, go to https://dontheadguy.com Thanks for listening, Don "The Ad Guy"11m 18s -
Why You Should Use Theater Of The Mind In Your Marketing
13 APR 2023 · Advertising is all about capturing the imagination of the audience, and there's no better way to do that than by tapping into the concept of "theater of the mind." This powerful storytelling technique is well-known in radio, but it can be just as effective in advertising campaigns across various media channels. In this episode, I explore what theater of the mind is, why it's so impactful, and how to incorporate it into your advertising strategy. It's 6 Pack Ads w/Don The Ad Guy!16m 11s
ALOHA, And welcome to 6 Pack Ads. A podcast to workout (see what I did there?) your marketing and advertising knowledge! I'm Don "The Ad Guy" I'm a former media...
show more
ALOHA,
And welcome to 6 Pack Ads. A podcast to workout (see what I did there?) your marketing and advertising knowledge! I'm Don "The Ad Guy"
I'm a former media personality with 31 years of experience in various forms of media, public relations, advertising, marketing and sales and I'm currently working at an advertising agency where I help businesses become SUPERSTARS! I believe I offer a unique viewpoint to marketing for all forms of media, whether it's tradional media to online and SEO.
By my own admission, I'm not your typical advertising/marketing person. You won't see titles like Director of (fill in some buzzword here) or (insert some bougie title here) on my LinkedIn or email signature. I'm an ad guy plain and simple. I've been attracting and entertaining audiences since I was in high school back in 19...yeah I'm not gonna date myself.
Instead of looking the part with business suits and perfectly combed hair, you'll find me in Hawaiian shirts, spikey hair jamming out to reggae in my office. Why? Because that's who I am!!!! I'm about results instead of look and my no nonsense take on the different advertising and marketing avenues is only to make people, brands and companies succeed.
This podcast is all about giving YOU information, knowledge and tips on different marketing, advertising and creativity tips.
If you're in marketing and advertising, or looking for creative, marketing and advertising solutions, I'd love to network with you. www.dontheadguy.com
Mahalo,
Don
show less
And welcome to 6 Pack Ads. A podcast to workout (see what I did there?) your marketing and advertising knowledge! I'm Don "The Ad Guy"
I'm a former media personality with 31 years of experience in various forms of media, public relations, advertising, marketing and sales and I'm currently working at an advertising agency where I help businesses become SUPERSTARS! I believe I offer a unique viewpoint to marketing for all forms of media, whether it's tradional media to online and SEO.
By my own admission, I'm not your typical advertising/marketing person. You won't see titles like Director of (fill in some buzzword here) or (insert some bougie title here) on my LinkedIn or email signature. I'm an ad guy plain and simple. I've been attracting and entertaining audiences since I was in high school back in 19...yeah I'm not gonna date myself.
Instead of looking the part with business suits and perfectly combed hair, you'll find me in Hawaiian shirts, spikey hair jamming out to reggae in my office. Why? Because that's who I am!!!! I'm about results instead of look and my no nonsense take on the different advertising and marketing avenues is only to make people, brands and companies succeed.
This podcast is all about giving YOU information, knowledge and tips on different marketing, advertising and creativity tips.
If you're in marketing and advertising, or looking for creative, marketing and advertising solutions, I'd love to network with you. www.dontheadguy.com
Mahalo,
Don
Information
| Author | Don "The Ad Guy" |
| Categories | Marketing |
| Website | www.dontheadguy.com |
| don@mcarusselljohns.com |
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