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Why you should segment your stores.

Why you should segment your stores.
Nov 17, 2022 · 2m

Q: If you knew which https://www.linkedin.com/company/the-home-depot/ stores had your product's greatest sales potential going into 2023 would you treat these stores differently? 💯 A: Yes - I think you should...

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Q: If you knew which of your retailers' stores had your product's greatest sales potential going into 2023 would you treat these stores differently? 💯

A: Yes - I think you should and would if you knew. 🤔

Wouldn't your HIGH-potential stores get:

💰 more of your inventory allocated to them,
💰 more of your marketing and promotional dollars,
💰 and perhaps, more merchandiser visits.

While the other stores that show zero growth potential can be placed on auto-pilot. ✈

Imagine reevaluating your retailer programs and POG's so you can turn more inventory, have fewer markdowns, and strategically grow sales. It's every suppliers dream! 😍

Listen to this short podcast to learn the benefits of full store segmentation.

Questions? email dmurless@krunchbox.com
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Author The Point-of-Sale Data Guy
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