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Who What Wear with Hillary Kerr: Fashion Designer Thakoon Panichgul's Pivot to Direct-to-Consumer Business

Who What Wear with Hillary Kerr: Fashion Designer Thakoon Panichgul's Pivot to Direct-to-Consumer Business
Jun 29, 2022 · 36m 14s

Fashion designer Thakoon Panichgul became an industry darling when he was one of three recipients of the prestigious CFDA/Vogue Fashion Fund in 2006. More than a decade has passed since,...

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Fashion designer Thakoon Panichgul became an industry darling when he was one of three recipients of the prestigious CFDA/Vogue Fashion Fund in 2006. More than a decade has passed since, and the Thai American designer is ushering his namesake brand into a new era with the same clean construction—this time with a direct-to-consumer business model. On this episode, Panichgul shares how he’s adapting to a changing fashion landscape and what he’s learned along the way. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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