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Weekly Digital Marketing Update 7/16 | TikTok On the Chopping Block, Ad Market News, and COVID-19 Trends
Jul 16, 2020 ·
40m 33s
Digital Ad Market Update: 7/10 - 7/16 2020 Matt and Joe fly solo again to give you the latest breakdown of marketing and culture news. All in 41 minutes or...
show more
Digital Ad Market Update: 7/10 - 7/16 2020
Matt and Joe fly solo again to give you the latest breakdown of marketing and culture news. All in 41 minutes or less.
Top Stories:
TikTok's rise in the United States has been unprecedented and their newly added self-serve ad platform only adds to its popularity; but could this popular viral video app be banned in the states? Tune in.
The ad market has seen some interesting headlines lately. Stay tuned to hear smaller segments about the FB ad boycott and Apple's new conversion metrics.
Coronavirus has affected countless people throughout the world but some companies are getting hit harder than most. We're looking at you, Disney. We explain why. For all of this and more, stick around.
Articles Mentioned:
The Rise of TikTok: https://bit.ly/3esrecJ
TikTok’s Self-Serve Ad Platform: https://bit.ly/2CA2q5B
Amazon’s “Accidental” TikTok Memo: https://bit.ly/2OuX3Hy
DTC Still Running FB Ads: https://bit.ly/2Ov6OFD
Apple’s New Metrics: https://bit.ly/3h3GpuE
Q2 Ad Spending: https://bit.ly/32nJima
Disney Rocked by the ‘Rona: https://nyti.ms/3ewehyN
show less
Matt and Joe fly solo again to give you the latest breakdown of marketing and culture news. All in 41 minutes or less.
Top Stories:
TikTok's rise in the United States has been unprecedented and their newly added self-serve ad platform only adds to its popularity; but could this popular viral video app be banned in the states? Tune in.
The ad market has seen some interesting headlines lately. Stay tuned to hear smaller segments about the FB ad boycott and Apple's new conversion metrics.
Coronavirus has affected countless people throughout the world but some companies are getting hit harder than most. We're looking at you, Disney. We explain why. For all of this and more, stick around.
Articles Mentioned:
The Rise of TikTok: https://bit.ly/3esrecJ
TikTok’s Self-Serve Ad Platform: https://bit.ly/2CA2q5B
Amazon’s “Accidental” TikTok Memo: https://bit.ly/2OuX3Hy
DTC Still Running FB Ads: https://bit.ly/2Ov6OFD
Apple’s New Metrics: https://bit.ly/3h3GpuE
Q2 Ad Spending: https://bit.ly/32nJima
Disney Rocked by the ‘Rona: https://nyti.ms/3ewehyN
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