This is the fifth episode of the Tiger Heart Chats podcast featuring Tiger Heart CEO Sanj Surati and Quiet Storm CEO, Rania Robinson. Recorded on Tuesday 12th May 2020.

Rania Robinson came to the UK from Egypt at the age of 3. Starting school at age 4 not speaking a word of English sparked a life-long passion for and fascination with forming connections and meaningful communication. Having spent most of her career in non-traditional agencies in both account leadership and strategic roles she has worked with some of the world’s best-known brands including Three Mobile, Mercedes, Stella Artois, Coca Cola and Innocent with a particular focus on brand building and experience. She is a regular industry commentator for the BBC and has had a number of blogs published in Huffington Post.

On this podcast, Rania and Sanj focus on what is it like to work in the advertising world and also Rania’s work empowering women in the work place through her work with the WEP and WACL.

Some of the topics raised include:
Quiet Storm
Orange Tango - https://www.youtube.com/watch?v=YV8zGNe7Ebg
Traditional Communications
Communications
Creative Industries
Media
TV
Programming
Advertising
Music Publishing
Virgin Vision - https://www.virgin.com/virgingroup/content/our-purpose-0
Richard Branson - https://twitter.com/richardbranson
Marketing
Billington Cartmell - https://bit.ly/2ZdDAli
Hey Human - https://heyhuman.com
Haribo - https://www2.haribo.com/enGB/home.html
Vimto - https://www.vimto.co.uk
Youngs seafood - https://youngsseafood.co.uk
Women’s equality Party - https://www.womensequality.org.uk
Melissa Robinson - https://www.linkedin.com/in/melissa-robinson-087a8244/
Trust between you and your clients
Gender Equality
Margaret Thatcher - https://www.margaretthatcher.org
WACL – https://wacl.info
Creative Futures - https://youtu.be/Ffm2onaN1hY
Campaign’s A List of the most influential industry figures https://bit.ly/3dNMdXA
Trevor Robinson OBE - https://en.wikipedia.org/wiki/Trevor_Robinson_(advertising)
Exposure
Prince Charles - https://www.princeofwales.gov.uk
Create not Hate – http://createnohate.ie
Diversity
Pearl & Dean - https://www.pearlanddean.com

Advice:
Go your own away
Nothing is linear
Be comfortable with change
Stay relevant
Be strategic with your disruption
Learn to be resilient
Develop your curiosity in your imagination

Places:
Egypt - Cairo
Salisbury
London – East Acton
France
Japan

Rania Robinson Links:
https://quietstorm.co.uk
https://www.instagram.com/quietstormagency/
https://twitter.com/QuietStormAdv

Sanj Surati & Tiger Heart
https://www.instagram.com/sanjsurati/
https://www.instagram.com/tigerhearttech/
https://www.twitter.com/sanjsurati/
https://www.twitter.com/tigerhearttech/

You can listen to the Podcast on the following links:

Apple: https://podcasts.apple.com/us/podcast/tiger-heart-chats/id1507957892?uo=4
Google: https://bit.ly/2znRXIK
Deezer: https://www.deezer.com/show/1048492

Don't forget to share: #tigerheartchats

Tiger Heart would like to thank our post production partner GLPro who are a fantastic local content developer helping small businesses and SMEs develop the right content for their campaigns. GL Pro are offering free consultations via the following link: www.GLPRO.co.uk/TigerHeartChats

https://www.tigerheartlondon.com

Tiger Heart is an innovation agency that specialises in emerging technologies set up by Digital Atelier Sanj Surati. Sanj is an award winning multi-disciplined Digital Atelier with over twenty years of experience within the music, fashion and luxury industries. London-based Sanj has been working within digital and technology since 1998. He has seen the cultural shift in human habit and behaviour as we all evolve into digital consumers. Some of his successes have been burgeoning, ground breaking and, more importantly, culturally relevant.