What to enhance your guest experience but not sure where to start.

Today, I’m starting a brand new series of episodes of ways to enrich your guests stay while growing your business.

This episode is going to be the first in a series of episodes about ways to enhance your guest’s experiences. I will be going into great detail on some topics such as…

•Room technology

•Property doors

•Property windows

•AI / VR

•Going green

To name a few.


I will be sharing great information for those of you who follow my post, podcasts and articles and will be giving bonus detail to “Membership Property School Group” members.

Let me start off the series with room technology.

Greater personalisation in hospitality properties makes customers feel appreciated, not just another anonymous statistic on the balance sheet.
A smart hospitality property offers exceptional opportunities to deliver personalisation.

In-room hospitality technology trends can help you save money, attract more guests, and give those guests more of what they want to ensure they come back time and again. If you have not done so yet, now is the time to consider incorporating the latest technology into your experience as you revamp your property for the year ahead.

As long as properties are transparent and follow data protection laws, some customer information obtained from smart hospitality property solutions can be useful.


Ways this could work
aking information more accessible

Giving a guest the means to use their voice to ask a question and then receive an intelligent answer. Devices can be connected to other property services or the internet, allowing guests to find information and reviews for local bars, restaurants and tourist attractions.


Preventative maintenance & repairs

Guests and hospitality property owners can benefit from the ability that a smart property provides for pre-emptive maintenance and repairs. Staff will be able to see performance information and operational data for specific devices, in real-time allowing them to spot problems quickly, or even before they happen, allowing repairs to be made earlier.
The result, fewer guest disruptions, early repairs may save money on replacement devices, and less money lost due to rooms out of service.


How to make this work

Room service apps

Goodbye to huge menus and difficult phone calls, instead order room service exactly how you would order all other delivery food. Properties are now offering web-based room service apps for both laptops and mobile devices. Guests have the option to type in the web address or to make the whole process even easier by scanning a QR code located on their nightstand. From there, all they have to do is check out the up-to-date menu, hit a few buttons, and track their delivery.
It will not only improve guest experience and revenues, but it also defends against online food ordering and delivery platforms taking away market share from a hospitality property restaurant and kitchen.

After receiving their food, guests will be prompted to share images on their social networks, nurturing user-generated content, and rate their meal and service, providing valuable real-time, private feedback directly to the property.


Personalized experiences from social media messages

Direct messaging isn’t a new marketing strategy but now guests can connect to their hospitality property service staff without downloading extra apps or picking up the phone. Through popular platforms like Facebook Messenger and WhatsApp, guests can complete automated surveys before their stay, answering questions that allow properties to then cater to their requests and provide a more intimate service experience.


Continue reading and I will share with you at least 4 more examples of in-room technology…

⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY CONSULTING:
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