Brad Hillier, CEO of Re-Bath, who has successfully prioritized strategies to energize frontline workers and generate impressive results.Brad emphasizes that while digital technologies are essential, authentic human connection and 'real' experiences play a crucial role in making brands great. He has identified several best practices that have proven effective in energizing frontline workers: Cultivate a Culture of Appreciation: Recognize and appreciate frontline workers for their invaluable contributions. Implementi employee recognition programs, foster a culture of appreciation, and celebrate individual and team achievements, organizations can boost morale, job satisfaction, and overall productivity.Empower with Autonomy: Grant autonomy and decision-making power to frontline workers enabling them to take ownership of their work and make meaningful contributions. Allow employees to leverage their firsthand knowledge and expertise, fostering innovation, problem-solving capabilities, and increasing engagement.Prioritize Ongoing Training & Development: Understand that continuous learning and growth opportunities are essential for keeping frontline workers motivated and engaged. Invest in robust training programs, skill development initiatives, and career advancement pathways helps boost morale and empowers frontline teams.Enhance Communication Channels: Transparent and effective communication is vital for any successful organization. Brad encourages establishing open lines of communication with frontline workers, actively seeking their input, ideas, and feedback. Regularly updating employees on company news, providing clear direction, and creating platforms for meaningful dialogue contribute to a collaborative and engaged workforce.