When it comes to managing alliances, there’s no easy button. Instead, it takes discipline on the execution…


And skin in the game for both sides.


So says my guest, Nicole Napiltonia, VP of Alliances and OEM Sales at Barracuda, who joins me in today’s episode to discuss how Barracuda are managing partners across the Big Three cloud providers: AWS, Google and Microsoft Azure.


We discuss:

- How Barracuda is leveraging their early entry into the cloud

- The increasing complexity of managing partners

- Barracuda’s emphasis on Cosell

To contact the host, Chip Rodgers, with topic ideas, suggest a guest, or join the conversation about alliances, he can be reached by:

- Email: chip@workspan.com

- Twitter: @chiprodgers

- LinkedIn: linkedin.com/in/chiprodgers