In this episode of our NEUVC series dedicated to those embarking on their VC journey, Freddie Macpherson, Assoicate at Isomer Capital, and Linda Võeras, Associate at Karma Ventures, are joined by Helery Pops, co-founder and Honey Pot Guardian at Honey Badger Capital. However, things move quickly in this world, so since the recording of the episode, Helery has joined Practica Capital as an Investment Manager whilst still working with and supporting the Honey Badger Capital portfolio and team 🦡 .

Helery has mastered the customer's language by doing sales and customer research in Pipedrive before moving to the product team to help build the tool that Pipedrive is today. With a love for good product design for both software and hardware, she joined the ranks of Ampler Bikes with the mission to help make the cities less car-centered.

Speaking to about 20 start-ups every week, Helery has seen pitch decks in all shapes and sizes and will definitely ask how much research went into figuring out the problem space that the start-up is solving.

Go to eu.vc for our core learnings and the full video interview 👀

Chapters:
00:00:00 - A Conversation On Investing in Sustainability and Impact
00:01:42 - Helery’s Professional Background and Evolution in Career
00:03:05 - Discovering a Superpower in Starting from Zero
00:06:05 - The Importance of Inbound Deal Flow
00:07:36 - Providing Value without Control
00:09:10 - Flexibility and Expectations in VC Investments
00:10:36 - Leveraging Value in Product Management
00:13:29 - Understanding What Partners Want
00:15:03 - Making Money and Impact
00:16:33 - Combining Science and Business to Make an Impact
00:17:59 - Supporting Founders without Investment
00:19:25 - Learning from Others' Knowledge of Geothermal Energy
00:20:52 - The Importance of Having Like-minded People
00:24:01 - Impact Investing in Green Tech
00:25:35 - Constraints on Impact Investing and the Future
00:27:15 - Creating a Deel Flow for Ourselves
00:28:39 - Crucial Skills in the VC Industry