"Unlocking Entertainment Remotely: How the Grammy Museum Thrives During Lockdown"
In this captivating episode of The Travel Wins podcast, we delve into the world of entertainment during lockdown as our host interviews Michael Sticka, the President of the Grammy Museum in Los Angeles. Michael takes us on a journey through his involvement with the museum and shares his unique travel experiences related to his role.
Before the lockdown, Michael's job was a whirlwind of travels to major music centers like Austin, Nashville, and the bustling streets of New York, where donors and partners eagerly awaited the museum's new initiatives. As he eloquently puts it, "I head to major music centers like Austin and Nashville, where a lot of our donors and partners are. I would say most of my travels actually take me to New York… after things open up, we’re hoping to be able to announce some new programming in that region.”
But, as the world grappled with lockdowns and restrictions, the Grammy Museum had to pivot to maintain its connection with music enthusiasts. What's remarkable is how they harnessed the power of the internet to keep visitors entertained. Imagine the thrill of unveiling never-before-seen digital public program series, featuring artists like Billie Eilish and Finneas, Brandi Carlile, Kool & the Gang, Yola, and X Ambassadors, all accessible on their website.
In a time when the world needed a musical escape more than ever, the Grammy Museum continued to shine by bringing the magic of music right into the homes of fans worldwide. Join us as we explore this fascinating journey of resilience and innovation in the face of adversity.