Force Management has launched our new product: Ascender. It is a platform solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content of a similar nature every day with insights that will help you to level up in your sales career.
Join our Founders Circle here: https://www.ascender.co/
We often speak about MEDDICC on this show, and for good reason. It’s used by several different sales companies, and if you’re selling software, you’re almost certainly at least somewhat familiar with it—perhaps your company uses it! But MEDDICC is just as valuable as an individual toolset for reps. We are joined today by our special guest, Force Management Senior Director of Facilitation Brian Walsh, to discuss ways you can get MEDDICC to work for you. We discuss:
What MEDDICC is and what it is not.
The need to be a voracious qualifier as a seller.
The importance of spending your time on high-value selling activities and how MEDDICC qualification helps you to do so.
The most common ways that reps misuse MEDDICC.


Here are some additional resources:
MEDDICC Certification Course on Ascenderhttps://bit.ly/3dpCiNB

Using MEDDICC to Drive Revenue Predictabilityhttps://bit.ly/3f4586D



Check out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.