Raquel Borras is an expert in all things branding, social media, and marketing, and she's here to breakdown what it means to truly live and thrive under any type of circumstance when it comes to your brand or business. The Chief "Excitement" Officer of True to You Branding joins host Molly Ruland for an energetic conversation on her personal story, communication with people in the business world, the impact of social media, and much more.  

 

Sponsor Link: https://www.heartcastmedia.com/ 

Key Takeaways:
Raquel talks about what she used to do before she got into mortgage business [2:22]
Raquel talks about how it feels to work as a woman in a male dominated industry [3:54]
Raquel and molly talks about why it is important to say what you need clearly and not being a background person [5:00]
Raquel and Molly talks about why it is always important to always have good communication and relationship with people in businesses [6:35]
Raquel talks about her skills in marketing and why that is essential for the success of any business [7:27]
Raquel talks about her company and when she started it [8:40]
Raquel talks about how the pandemic has impacted many businesses and also how it hasn’t [9:09]
Raquel and Molly also talks about social media and the impact it has on businesses especially in this time of the pandemic [11:24]
Raquel talks about how to manage bad days and make them productive [12:54]
Raquel talks about brand strategy and content strategy in the mortgage industry and how that works for her clients but also could work for you [14:22]
Raquel and Molly talks about why it is important to put yourself out there as a business person and avoid listening to the judgment from people [16:20]
Raquel also talks about how one can raise capital to start a business in this time of the pandemic [17:22]
Raquel talks about passion and why people should be passionate and love what they do [21:35]
Raquel also talks about experience and learning form other people and why that is important for a business to thrive [22:30]
Raquel talks about how to plan and prepare for uncertainty in future and why it is important in any business [24:07]
Raquel talks about why you should not focus on how you look but focus on what you say [28:50]
Raquel and Molly talks about confidence and self esteem and the impact that has on a business [29:35]
Raquel talks about her ideal customers or clients and how she and her business are helping them to become successful [31:30]
Raquel talks about the importance of being open-minded now that we are in an era where we are uncertain of the future [33:50]
Raquel talks about mental health and being mentally aware and how it impacts businesses [39:10]
Raquel and Molly talks about the importance of having a good quality microphone if you are a business person who does their business online [44:10]

Shows Mentioned: https://www.imperfectlyperfectcampaign.org/ 

Quotes Mentioned: 
“If you can’t say what you need and what you want clearly and audibly to the right person, then it’s never going to happen.”
“It’s fantastic to have bosses or manager who can see your strengths and utilize them.”
“Emulate or learn from those people you are drawn to.”
“What’s important is what you say not how you look like.”
“Life is a cycle.”
“Life is a pendulum.”

Guests Social Media Links:
LinkedIn: https://www.linkedin.com/in/raquel-borras%F0%9F%A6%9A-9a846697 
Instagram: https://www.instagram.com/raquel.borras/?hl=en 
Facebook: https://m.facebook.com/profile.php?id=112778123585535 

Podcast Link: https://kite.link/thelowerthird  

Ready to start your own podcast? Set up a call with Molly today and let's get this party started. 

https://calendly.com/mollyruland/discovery-call 

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