Jenny Mitten: An overview of the impact of Covid-19 in the business events industry
May 6, 2021 ·
21m 48s
Jenny Mitten joined Melbourne Convention Bureau (MCB) in September 2019 and is responsible for overseeing all marketing and communication strategies that support MCB’s bids to win business events for Melbourne...
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Jenny Mitten joined Melbourne Convention Bureau (MCB) in September 2019 and is responsible for
overseeing all marketing and communication strategies that support MCB’s bids to win business
events for Melbourne and Victoria.
This includes brand management, strategic market planning,
corporate communications and delivering value back to MCB’s partners.
Jenny has over 20 years experience working in the marketing and communications industry
specialising in tourism, events, creative industries and government.
Prior to joining MCB, Jenny held management positions within the Major Events, Strategic
Partnerships and Product Marketing teams at Visit Victoria and Tourism Victoria.
show less
overseeing all marketing and communication strategies that support MCB’s bids to win business
events for Melbourne and Victoria.
This includes brand management, strategic market planning,
corporate communications and delivering value back to MCB’s partners.
Jenny has over 20 years experience working in the marketing and communications industry
specialising in tourism, events, creative industries and government.
Prior to joining MCB, Jenny held management positions within the Major Events, Strategic
Partnerships and Product Marketing teams at Visit Victoria and Tourism Victoria.
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