Is your hospitality property living up the sustainable efforts your guests expect? If so, Excellent! If not, I will show you how to create a place where every guest feels welcome.

Investing in renewable & eco-friendly resources for hospitality properties used to be a luxury, but now is necessary. Today, it can help you improve your properties overall profit and patronage.

Renewable power, including wind and hydroelectric power, are set to rise by 40 per cent over the next five years.

While less than 2% of the world’s electricity is currently generated through solar technology, a recent report estimated that this figure could increase to as much as 13% by the year 2030.

It’s clear that renewable energy is here to stay as more companies embrace it and in this group, the travel industry stands out.

Without a program in place, hospitality properties can be very wasteful and consume a huge amount of resources but don’t panic, many greening initiatives are not expensive to implement and can provide substantial benefits to your business!

There are three key areas of the environmental impact that properties should consider; energy, water, and waste.

Energy - Excessive energy use is extremely costly but with minor adjustments, it can lead to massive cost savings.

Waste - One study estimate identified that an average hotel produces in excess of one kilogram of waste per guest per day. The good news is that approximately 30 per cent of waste in hotels can be diverted through reuse and recycling.

Water - Tourists and residents alike require a clean and dependable supply of water for survival including drinking, cooking & cleaning. Water is also integral to the amenities usually expected by tourists, such as swimming pools, landscaped gardens, and golf courses. Water also supports industries such as agriculture that support the tourism industry.

Several studies have indicated that economic benefits can be gained in hospitality properties through implementing environmental and social initiatives; many with little or no capital. In addition to cost benefits, there are also benefits in choosing an environmentally sustainable strategy.

These include:

•Gaining competitive advantage by being a leader in the industry

•Customer loyalty

•Employee retention

•Awards and recognition

•Regulatory compliance

•Risk management

•Increased brand value

But the major benefit, because it’s the right thing to do!

Continue reading for examples of renewable power being used by the travel industry and how you can establish a program to effectively green your hospitality property…


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